Focused Deep Linking

The Developer-First Alternative to Adjust

You need deep links that work, not a 50-feature attribution suite. Ulinkly gives you focused deep linking without the enterprise complexity.

Which is better, Ulinkly or Adjust?

It depends on whether you need campaign attribution. If you need deep links, deferred deep linking, branded domains, and link analytics, Ulinkly is the simpler choice: self-serve, with a free plan for the first 10,000 MAU, and deferred deep linking and branded domains from $9/month. Adjust is the better choice if you need a full mobile measurement partner to attribute paid user acquisition across ad networks. You can also run both: Adjust for attribution, Ulinkly for link routing.

Last updated

AspectUlinklyAdjust
Primary FocusDeep Linking InfrastructureMobile Attribution
Setup ComplexitySelf-serve; timing variesDays/Weeks + Support
Pricing ModelMonthly active SDK users (MAU)Per-Install / Annual Contracts
Free TierTrial Only
SDK WeightLightweightHeavy (Full SDK)
Custom DomainsEnterprise Add-on

Why Developers Choose Ulinkly Over Adjust

Built for Developers

Clean APIs, comprehensive docs, and SDKs that don't bloat your app. Integrate in minutes, not weeks.

Predictable Pricing

Plans are based on monthly active SDK users, not link clicks. Starter and Pro include overage billing unless you set a cap.

Ship Faster

Skip the enterprise sales process. Self-serve signup, instant API keys, and production-ready in the same day.

Works Alongside Your Existing MMP

Ulinkly focuses on deep linking—not attribution. If you need Adjust (or any MMP) for campaign attribution, use them together:

Ulinkly Handles:

• Deep link creation and routing

• Deferred deep linking

• Custom branded domains

• AASA/AssetLinks hosting

• Link-level analytics

Your MMP Handles:

• Install attribution

• Ad network integrations

• Fraud prevention

• Cohort analysis

• LTV calculations

Frequently Asked Questions

Yes, if your primary need is deep linking rather than full marketing attribution. Ulinkly focuses on deep linking infrastructure—dynamic links, deferred deep linking, custom domains, and link analytics—without the complexity of a full MMP suite.

Ulinkly offers a generous free tier and usage-based pricing starting much lower than Adjust's enterprise contracts. Adjust typically requires annual commitments and per-install pricing that scales with your user acquisition spend.

Yes. Many teams use Ulinkly for deep linking while keeping their existing attribution provider. Ulinkly handles the link routing and deferred deep linking; your MMP handles campaign attribution. They work together seamlessly.

Ulinkly provides self-serve SDK and migration guides. Integration time varies with app complexity, SDK configuration, routing, and organizational process.

Deep linking without the complexity

Get started with Ulinkly's focused deep linking infrastructure.

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